#55: What Recruitment and Search Firms Can Learn from McDonald’s and Starbucks

In this episode of the ‘Renegade Recruiter Unleashed’ Podcast, I go back to back with James O’Brien, associate director at i-intro. We talk about what Recruitment and Search firms can learn from likes of McDonald’s and Starbucks to give their business value to potential buyers.

Here’s just a fraction of what you’re getting…

• How a rebellious militant teenager nearly started a revolution before he left school, and what it means to your business.
• The one thing you would never want your parent to say to you, and what you must never say to your child. (every parent should know this)
• Why James was disappointed, he didn't get capital punishment.
• Why healthy cynicism is essential for business success.
• Why most Recruitment & Search Firms find it difficult to articulate the value they offer to business, and what the top companies do.
• The secret formula, for attracting top billers in the industry to join your firm and not your competitors.
• What Recruitment and Search firms can learn from likes of MacDonald’s and
• Starbucks to give their business value to potential buyers.
• How to get your clients to pay you a premium fee every time.
• The biggest mistake made by 80% of Recruitment & Search Firm.
• What the most successful Recruitment & Search firms do, and why they don't want YOU to know about it. This may well shock you.
• How to get a prospect to contact your company when they are looking for a recruiter.
• How to create a business so that you earn regardless of your personal billings.
• The FIVE books you most read if your want to sell your business for millions.
  How to get one of these books delivered to you at no cost.

For show notes, podcast updates and additional resources head over to http://therenegaderecruiter.com/

Show Notes:

[1:27]
Can you give us and overview of who you are and what you do please James?

[1:44]
Can you just give us an overview of i-intro and what i-intro does and who they do it for?

[2:46]
Tell us something about you James that not many of us know about.

[5:38]
As a search firm owner what are the benefits I would get from the i-intro system?

[20:18]
What’s some of the biggest mistakes that you’ve made within the recruitment and search industry and tell me the lessons you made from those big mistakes?

[23:08]
What advice would you give to anyone listening who are making those kind of mistakes?

[39:38]
Who have been the biggest influences on your business journey?

[41:23]
How do you go about growing your business?

[43:44]
What’s the best piece of advice that Carl Chapman gave you?

[45:13]
Give me 5 books that you believe are must read books for any recruitment or search firm owner.